“From pigs to pictures, you can rent intellectual property. But beware the details”

http://www.incmagazine-digital.com/incmagazine/inc_feb_2017/?pg=38&pm=2&u1=friend

In the February 2017 Inc. magazine under the usual Tip Sheet section comes a good primer to determine licensing of intellectual property, branding and appropriate use. It’s always a good idea to check your rights for creative works and those of others.